Kohler Distributing · Carbliss Placement Gap Tracker

331 on-premise — the gap list

Every on-premise account already moving Sun Cruiser and/or White Claw that doesn't carry Carbliss yet. That demand is proven — this is the list of where to go get it. Off-premise is parked for now; this tracker is scoped to the on-premise push only. (White Claw is a hard seltzer, not an RTD cocktail like Sun Cruiser/Carbliss — more on that below.)

Account Rep Channel Territory Sun Cruiser (cs) White Claw (cs) Combined Volume* Carbliss? Gap Size Pitch
Sun Cruiser volume White Claw volume Carbliss slot — open Gap Size = combined Sun Cruiser + White Claw cases (bigger number, bigger swing walking in) *White Claw is a hard seltzer, not an RTD cocktail like Sun Cruiser/Carbliss — it's grouped in here as a volume reference (same shelf, same "not beer" occasion), not a category match.
Win-Back

Win-Back Accounts

These accounts bought Sun Cruiser and/or White Claw in 2025 — and bought none in 2026. Not a gap ask (add Carbliss to what they already buy) — this is a comeback ask (get them buying the category again).

Account Rep Channel Used to buy 2025 cases (now zero) Pitch
No city on file for these accounts — they weren't in this year's active pull, so that field wasn't included.